Marketing Today!
START your career while in school
Career pathways span secondary and postsecondary education, align to employer needs and careers, and provide high-quality education, training, and support services for youth and adults.
In Delaware, career pathways begin in the public education system (K-12) through Career and Technical Education (CTE) pathways offered in charter, comprehensive, and technical school districts. These pathways continue through adult education, occupational training programs, and postsecondary programs that are administered by partnering state agencies, institutions of higher education, and other service providers.
Marketing Today!
Marketing Today! (MT) program of study is a three (3) course Career and Technical Education (CTE) program that engages students with the world of marketing services by focusing on how marketing is evolving in the digital age and how companies can be successful by implementing marketing strategies.
Sequence of Courses:
Marketing Essentials for a Digital & Dynamic World, Digital and Data-Driven Marketing, Entrepreneurial and Corporate Marketing
Early College Credit/Credentials:
HubSpot Academy Inbound Certification
Google Ad Words Certification
Peregrine – Marketing
Up to 12 college credits at Wilmington University
Up to 9 college credits at University of Delaware
Work-Based Learning:
Job Shadowing
Mock Interviews
Resume Workshops
Mentorships
Bachelor’s Degree
Average Salary:
$79,280
Market Research Analyst Marketing Specialists
Associate's Degree
Average Salary:
$46,700
Digital Marketing Manager
Certificate
Average Salary:
$38,000
Digital Marketer
Where to find this Pathway:
- Caesar Rodney High School
- Dover High School
- Kent County Intensive Learning Center
- Cape Henlopen High School
- Seaford Senior High School
- Smyrna High School
- Concord High School
- Mount Pleasant High School
- Alexis I. du Pont High School
- Thomas McKean High School
- Glasgow High School
- Newark High School
- William Penn High School
- Sussex Central High School
- MOT Charter School
- Newark Charter School
Pathway Languages:
RELEVANT LANGUAGES
Wage Differential
Bilingual employees are compensated with a language differential of 5-20% more per hour than the base rate of a monolingual employee
Where To Find The Languages
Spanish
- Alexis I. du Pont High School
- Appoquinimink High School
- Brandywine High School
- Caesar Rodney High School
- Cape Henlopen High School
- Charter School of Wilmington
- Christiana High School
- Bryan Allen Stevenson School of Excellence
- Concord High School
- Conrad Schools of Science
- Delaware Academy of Public Safety & Secuirty
- Delaware Military Academy
- Delcastle Technical High School
- Design Thinking Academy
- Design-Lab High School
- Dover High School
- Early College High School
- Ferris School for Boys
- First State Military Academy
- Glasgow High School
- Howard Vo-Tech High School
- Hodgson Vo-Tech High School
- Indian River High School
- Lake Forest High School
- Laurel Senior High School
- Middletown High School
- Mount Pleasant High School
- Newark Charter School
- Newark High School
- Odessa High School
- POLYTECH High School
- Seaford Senior High School
- Smyrna High School
- Sussex Central High School
- Sussex Academy of Arts and Science
- Sussex County Vocational Technical School District
- Thomas McKean High School
- William Penn High School
- Woodbridge High School
- MOT Charter School
- Cab Calloway School of the Arts
Haitian Creole
Chinese
French
- Alexis I. du Pont High School
- Appoquinimink High School
- Brandywine High School
- Caesar Rodney High School
- Cape Henlopen High School
- Charter School of Wilmington
- Christiana High School
- Concord High School
- Dover High School
- Indian River High School
- Lake Forest High School
- Thomas McKean High School
- Middletown High School
- Mount Pleasant High School
- Newark Charter School
- Newark High School
- Smyrna High School
- Sussex Central High School
- William Penn High School
- Odessa High School
- Cab Calloway School of the Arts
American Sign Language
Interested in Marketing Today!?
Complete and submit the from below to learn more about this pathway!
Student pathway Testimonials
Beatriz Ramirez , Student at William Penn
“Now I know what I want to do with my life, thanks to the focus on careers at William Penn. At first, I picked culinary arts because I didn’t know what else to do. But I fell in love with it!”